It is one thing to know your audience.

It’s another to pick and curate your audience.

Set up the right expectations

Invite the right people

Make clear the purpose of your training, meeting, event, relationship

Just knowing your audience helps you adapt but inevitably you’ll be shifted away from who you are into who your audience needs you to be.

Better is to find an audience that wants who you are and curate towards them.

You can maintain your authenticity while serving people wholly.