Reflection on The Dip by Seth Godin:

As we work towards progress, we are destined to have failures.

If not full failures, then at least moments of grind. Spinning our wheels. The struggle.

The dip. This is the dip:

(From Seth Godin’s The Dip–I have a copy if you’d like to borrow it)

It is inevitable. We have success at first then over time, we realize the complexity, step into uncharted areas, work towards mastery.

The dip creates scarcity and is the long slog between starting and mastery.

We should expect the dip, plan for it, and when we see it, lean into it. Embrace it. Consider it an OPPORTUNITY!

And above all, we should not quit when we are in the dip. Unless we realize it actually isn’t a dip or we have other dips to focus on.

Goals are great. They give us direction. But really goals can be cheap.

They gain value when we go through the dip with our goals. When we are invited into “galvanizing and insulating and perfecting”.

The dip is calling you. It’s asking you if you’ll engage with it. Use it as an opportunity. Let is refine and hone.

Will you lean into it?